Pro Cycling Opportunities
Contact Us
Upcoming Events

Professional Cycling Team

1 2 3 4 5 6 7 8
SPONSORSHIP VALUE IN DOLLARS *

Support Materials / Promotions

Items Produced

Quantity

Impressions *

Poster

10,000

30,000

Post Card

10,000

30,000

Tour Guide
21 Sponsor Mentions / Images x 2

10,000

4,100,000

Team Jersey
Distributed to 250 bicycle shops nationwide

3,000

3,000,000

Team Product Catalog
Distributed to 250 bicycle shops nationwide

10,000

3,000,000

Team Caps
Distributed to 250 bicycle shops nationwide

5,000

5,000,000

Team T-Shirts
Distributed to 250 bicycle shops nationwide

5,000

5,000,000


Ads in National Publications

Winning Magazine

40,000

120,000


Ads in Regional Publications

Ride Magazine

20,000

60,000


Third Party Promotions

Gita Sporting Goods Team Ads

Velo News

40,000

120,000

Shimano USA Team Ads

Velo News

40,000

120,000

San Marco Team Ads

Velo News

40,000

120,000

Vermont Pasta, Team Promotion Bike Raffle

Velo News

40,000

120,000


In Restaurant Displays

4

60,000

Printed Entry Form

5,000

15,000


Total estimated gross impressions :

20,775,000

X $.02 5 value per impression

$519,375


Media Coverage

Type of Coverage

Impressions *

Newspapers****

28,104,979

Cycling Magazines****

5,500,000


Television

Tour of America Coverage, ESPN

Date

Rating

Total

Hits

Total

First Union GP, Atlanta, GA

7/8

.43

285,246

31

8,842,626

7/11

.31

206,064

31

6,387,984

Thrift Drug, Pittsburgh, PA,

7/18

.28

185,000

20

3,700,000

7/21

.55

366,336

20

7,326,720

7/28

.14

90,603

20

1,812,060


Total

28,069,390

Total estimated gross impressions media

61,674,369

X $.025 value per impression

$ 1,541,859


Day of Race / Event

Total Spectators 4,500,000

 

 

Visual Images

 

 

Racers (8)

36,000,000

 

Vehicles (3)

13,500,000

 

Total

49,500,000

 

x $.003 value per impression

$148,500


Training and Travel*****

 

Visual Images

 

 

Vehicles

25,000,000

 

Racers

15,000,000

 

Total

40,000,000

 

x $.001 value per impression

$40,000


Total Value of Impressions
$2,249,734